A great headshot ensures that you make the best impression possible so that you feel good about your personal brand and the thoughts of other professionals when they see your image. Do you see the screenshot above? Watching his picture, this creative strategist seems more concerned about his text messages than about boosting his own professional brand in marketing and advertising — would you hire him? A professional headshot would portray someone who takes success seriously and is far more likeable than the guy in the profile picture above.